The Tipping Point | YEVOBAY Sri Lanka

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Description

The Tipping Point | YEVOBAY Sri Lanka

The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell is a bestselling book that explains how small actions or changes can trigger widespread social phenomena, often described as social epidemics. Published in 2000 by Little, Brown and Company, this 288-page book introduces key concepts such as the Law of the Few, the Stickiness Factor, and the Power of Context.

Gladwell identifies three types of influential people who help spread ideas: Connectors, Mavens, and Salesmen. Through engaging stories, including the rise of Hush Puppies shoes and the drop in New York City's crime rate, the book reveals how trends and behaviors rapidly spread in society. It is a foundational text for marketing, sociology, and public health fields.

Author: Malcolm Gladwell
Page Count: 288
ISBN Number: 9780759574731
Publisher Name: Little, Brown and Company

Get your copy today at yevobay.com Sri Lanka, your trusted online bookstore.

ටිප්පිං පොයින්ට් | YEVOBAY ශ්‍රී ලංකා

ටිප්පිං පොයින්ට්: කුඩා දේවල් විශාල වෙනසක් කළ හැකි ආකාරය මැල්කම් ග්ලැඩ්වෙල් විසින් රචිත ජනප්‍රිය පොතකි. 2000 දී Little, Brown and Company විසින් ප්‍රකාශයට පත් කරන ලද මෙම 288 පිටු පොත සමාජ වසංගත ලෙස හැඳින්වෙන පුළුල් සමාජ සිද්ධීන් ඇති වීමේ ක්‍රියාවලි විස්තර කරයි.

ග්ලැඩ්වෙල් සමාජයේ අදහස් පැතිරවීමට දායක වන සම්බන්ධකරුවන් (Connectors), දැනුම්කරුවන් (Mavens), සහ විකුණුම්කරුවන් (Salesmen) යන තුන් වර්ගයේ පුද්ගලයින් හඳුන්වා දෙයි. හෂ් පප්පීස් සපත්තු ජනප්‍රිය වීම සහ නිව්යෝර්ක් නගරයේ අපරාධ අඩු වීම වැනි කතා මඟින් මෙම පොත සමාජ විද්‍යාව, අලෙවිකරණය සහ සෞඛ්‍ය ක්ෂේත්‍ර සඳහා මූලික කෘතියක් බවට පත්වී ඇත.

කතෘ: මැල්කම් ග්ලැඩ්වෙල්
පිටු ගණන: 288
ISBN අංකය: 9780759574731
ප්‍රකාශක නාමය: Little, Brown and Company

අදම ඔබේ පිටපත yevobay.com Sri Lanka වෙතින් ලබා ගන්න.

தி டிப்பிங் பாயிண்ட் | YEVOBAY இலங்கை

தி டிப்பிங் பாயிண்ட்: சிறிய விஷயங்கள் பெரிய மாற்றத்தை ஏற்படுத்தும் விதம் என்பது மல்கம் கிளாட்வெல் எழுதிய பிரபலமான புத்தகம் ஆகும். 2000 ஆம் ஆண்டு Little, Brown and Company வெளியிட்ட இந்த 288 பக்க நூல் சமூக தொற்றுகளின் உருவாக்கத்தை விளக்குகிறது.

கிளாட்வெல் சமூகத்தில் கருத்துகளை பரப்ப உதவும் மூன்று வகையான நபர்களை அறிமுகப்படுத்துகிறார்: இணைப்பாளர்கள் (Connectors), அறிவாளர்கள் (Mavens), மற்றும் விற்பனையாளர்கள் (Salesmen). ஹஷ் பப்பீஸ் காலணிகள் பிரபலமாகி, நியூயார்க் நகரில் குற்றச்செயல்கள் குறைந்த கதை போன்றவற்றின் மூலம் இந்த நூல் மார்க்கெட்டிங், சமூகவியல் மற்றும் பொது சுகாதார துறைகளுக்கு அடிப்படையான நூலாக உள்ளது.